B2B Gift With Purchase (GWP) Program

Our Gift With Purchase (GWP) programs include strategic design, ongoing management & administration and turnkey fulfillment. These GWP programs can be used independently to:

  • Engage your user customers
  • Drive significant revenue lift during a targeted period
  • Facilitate the registration of your products

Our Process

Gift with Purchase (GWP) ProgramsWe collaborate with our clients to determine the best means for validating the products purchased utilizing data that is already available in concert with our automated Bin Claiming functionality on our inGauge platform.

The site is graphically customized to match the look and feel of your brand.  Choice of several compelling gifts is critical to delighting your customer and choice rewards are made available on our program site.

Delivery of the gift is completely fulfilled by our team whether it be a merchandise or travel reward, experience, gift card or cash rebate.

Measurable Results

Optimizing a GWP program utilizing our proven best practices creates brand loyalty and encourages repeat purchases by your customers. GWP programs help manufacturers stand out in a highly competitive marketplace.

  • Proven addition to growth initiatives in Customer Marketing
  • Facilitate proven best practices in claim validation, reward choice, administration and fulfillment
  • Custom approach with budget right sized to fit your business needs
  • Segmented programs with tiered gifts based on client’s products or value of customer purchases
  • Digitally marketed & executed
  • Turnkey Program Management
  • Secure processing with 30 year track record
  • Generate Store Traffic
  • Encourage Repeat Purchases
  • Create Brand Loyalty